Business Degree, Area of Concentration in Business Marketing (M055)
Business Marketing is structured as a career program. It assists BCCC students in developing the knowledge, skills, and attitudes necessary for entry-level marketing trainee positions in business, industry, government, and service fields. Entrepreneurship is also a career option for graduates of this discipline. Team development and performance, worker empowerment, and customer satisfaction through continuous improvement are topics covered in all management/marketing courses.
Some specialized courses in the Marketing Concentration may not transfer to some four-year colleges. Students who are interested in transferring to a four-year college or university should take the Business Administration Transfer Program. This program is designed for persons who are seeking entry level marketing trainee positions. The Business Marketing Degree Concentration is accredited by the Association of Collegiate Business Schools and Programs (ACBSP).
Suggested Sequence of Courses
** All BCCC students must meet the College’s Computer Literacy requirements in order to receive a degree or a certificate. All first-time, full- and part-time degree and certificate seeking students are required to complete the PRE 100 course within the first six credits.
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